Interest rates are finally headed up after five years of continual decline. Couple that with a shortage of homes for sale in our market and you have the equation for... PANIC!???!? No, not necessarily. Buyers are more cautious than ever!

You still have to price it right! And the most effective way to get top dollar is to enlist the help of a qualified, professional real estate team.

With Greg Sapp's marketing experience, multiple listing service contacts throughout our market area, as well as the qualified buyers with whom he works, your home will be marketed in the fastest time possible, for the most amount of money and with the least amount of hassle.

Making Your Home Sell Faster For More Dollars:

What Price to Set?

Pricing is always a variable which will determine the final net proceeds you get for your home, but it's not the only one. If you are able to provide seller financing, have your loan assumed, give quicker possession, or give more extras than another home, these features and others will determine your final net proceeds.

The wide market exposure and prominence in the Phoenix Metropolitan real estate market of Greg Sapp make him best suited to aid you in determining the right price for your home and how long it will take to sell based on today's market. By compiling a Competitive Market Analysis (CMA), he can assure you that your price is in line with the competition.

Net Proceeds Factors:

  • Provide seller financing
  • Have loan assumed
  • Give quicker possession
  • Extras, extras, extras!
Where Do You Start?

Ask questions. Ask for a list of properties similar to yours which have recently sold in your area. Although currently listed properties and listings which have expired will also help, the only real determining factor for pricing is what has actually sold.

The strange thing about pricing is this: it doesn't really matter what either you or the agent thinks the price should be. All that matters is what actual buyers have paid for that type of property, with similar amenities, in that neighborhood, at this time. You know yourself that if you sell the home 10 years from now it will probably be worth more or if the home was in a totally different location it might be worth more or less.

The important thing is to ask questions. Examine each comparable sold listing and look at its features, the date it sold, and other details. Then review the other facts, such as financing options for your buyers and inclusions in the sale of your house.

Together, set a realistic price which will get you the highest possible dollar amount in the shortest period of time. Remember that over-pricing hurts your chances for the best net proceeds.

After you have established the optimum price, we will prepare a net proceeds sheet. This lists the various closing expenses and gives you a good-faith estimate of what you will net from the sale of your home.

How Marketing Services Help You Get the Best Price

We'd like to review the total marketing plan on your house. Such things as open houses, tours and caravans by the entire staff, exposure to buyers, and the entire marketing plan should be presented in detail. Then look at the marketing program in its entirety. Let us explain what we will do personally and again ask questions. Draw on Greg's experience and let him tell you what comes next.  

 Call 602-861-3300

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Greg Sapp, GRI, CRS

645 E Missouri Ave. - Ste #210
Phoenix, AZ 85020

Tel: (602) 861-3300
Fax: (602) 861-3301

Email: greg@gregsapp.com

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